Senior Manager / GM – Banking Partnerships & Strategic Growth
Business & Partnerships
Mumbai
Full Time
4–7 years
On-Site
About TWID
TWID is an AI incentive commerce platform that helps banks, UPI platforms and merchants influence customer decisions at checkout. Businesses spend billions on offers and reward points, yet most of that value goes unused or reaches the wrong customer. TWID uses AI to decide who should get an incentive, when and how much.
Our products, Nexus AI, Pay with Rewards and Checkout Intelligence, help partners acquire customers, grow spend and drive repeat purchases. TWID processes over a billion monthly transaction signals across 5,000+ merchants and 30+ issuers, including Swiggy, JioMart, ixigo and CRED.
TWID is backed by leading global investors, including Peak XV's Surge, Beenext, Rakuten and Google.
About the Role
We are looking for a partnerships leader to own TWID's banking issuer business end to end, from acquiring new bank partners to growing existing accounts and building lifecycle marketing programs with them. This role positions TWID as a long-term growth partner for banks rather than a redemption platform.
Key Responsibilities
New Bank Issuer Partnerships
Identify, engage and acquire new banking issuers across Credit Cards, Debit Cards, Co-branded Cards, Loyalty Programs and Digital Banking.
Own the complete business lifecycle from prospecting, CXO engagement, commercial negotiation, contracting and go-live.
Build strong relationships with Business Heads, Cards, Loyalty, Digital Banking, Marketing and Partnerships teams across leading banks.
Create and maintain a high-quality pipeline of strategic issuer opportunities with predictable quarterly closures.
Drive cross-functional execution with Product, Engineering and Operations to accelerate partner onboarding and reduce go-live timelines.
Consistently exceed revenue and partnership acquisition targets.
Grow Existing Banking Accounts
Own commercial growth across existing banking partnerships.
Develop annual Joint Business Plans (JBPs) with each issuer.
Identify opportunities to increase redemption GMV, transaction frequency and customer activation.
Drive new use-cases, merchant expansion and cross-selling opportunities across existing partners.
Conduct Quarterly Business Reviews (QBRs) with senior stakeholders and create measurable growth roadmaps.
Own issuer satisfaction, renewals, commercial negotiations and long-term partnership expansion.
Customer Lifecycle & Marketing Partnerships
Partner with banks to build lifecycle marketing programs across customer acquisition, activation, engagement, retention and reactivation.
Secure dedicated marketing and offer budgets from banking partners to drive customer growth initiatives.
Design data-driven campaigns leveraging customer cohorts, transaction behaviour and reward intelligence.
Work closely with TWID's User Growth and AI teams to execute targeted issuer campaigns and demonstrate measurable ROI.
Position TWID as a long-term growth partner rather than a redemption platform.
Job Requirements
4–7 years of experience in Banking Partnerships, Cards Business, Loyalty, Fintech or Payments.
Existing CXO and senior stakeholder relationships across major Indian banks.
Demonstrated experience in closing enterprise partnerships with banks.
Strong commercial negotiation and influencing skills.
Ability to drive complex cross-functional programs with urgency.
Highly analytical with strong business acumen.
Self-driven, aggressive, outcome-oriented and comfortable working in a high-growth startup environment.
Strong bias for execution with a "closure mindset."